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Pedantic. You’re arguing that false advertising isn’t illegal. But it is.
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As the other poster said, perpetuity isn’t what was advertised, lifetime is what was advertised. Lifetime is a common term used in legal claims. It can refer to lifetime of the person, or lifetime of the device a service is used on, or other things, but it is a specific and enforceable term.
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See number 1.
Big blue is a nickname for IBM, but i think you’re referring to Intel